Marketing Manager

Singapore   |   Full Time
We are looking for a Marketing Manager to direct our marketing efforts globally. Being at the forefront of innovation, DeFi is extremely fast-paced and the practice of digital assets marketing is continuously being redefined. We are looking for someone who can be a thought leader in DeFi marketing, has the ability to inspire with big and exciting ideas, and is up to date in the latest trends in marketing effectiveness, strategic planning and media decision-making.
We are looking for a person who is forward-looking, creative, meme-loving, and data-driven who dares to break boundaries. The candidate will be given the opportunity to manage the marketing of the company and must have a strong command of the industry’s best practices in social media marketing. More importantly, the individual must be able to effectively build and engage a digital audience. 
We welcome and encourage candidates from other industries (Traditional Banking, FMCG, Agency’s, Fintech and Tech) to apply!

Roles and Responsibilities
  • Frame up and synthesize quantitative and qualitative data to support planning, marketing strategy and respond to marketing opportunities/challenges
  • Lead insights-driven planning and marketing programs by working with global partnerships to deliver our objectives and goals.
  • Analyse Treehouse’s target market and provide effective suggestions for formulating marketing plans
  • Develop strong collaborative partnerships with key stakeholders and partners across the region to define strategy and business goals, get buy-in of efforts and deliver valuable insights packages for sales and marketing programs. 
  • Build go-to-market strategies using storytelling across marketing campaigns
  • Support growth of Treehouse through development and management of sustained awareness and education program aimed at internal and external audiences in partnership with research, marketing and sales
  • Identify marketing opportunities and execute them with utmost quality
  • Build scale by instrumenting or adapting best practice playbooks
  • Full responsibility for brand management and corporate identity
  • 5 years of marketing experience
  • Knowledge of DeFi and blockchain space is a bonus
  • Experience in developing marketing programmes and campaigns
  • Proven experience overseeing ideas from inception to launch
  • Deep insights, analytics and digital marketing skills
  • Excellent communication skills
  • Ability to influence, inspire, and have open and sometimes, hard conversations
  • Experience building strong, effective cross-functional working relationships in medium to large organisations
  • Ability to manage ambiguity and thrive in a highly dynamic environment
  • Eye for detail, resourcefulness, initiative and creativity
  • Understanding (not executional) of Adobe Creative Suite (Illustrator, InDesign, Photoshop)
  • General knowledge of branding, layout, colour theory (aspects of branding design)
  • Self-motivation and driven, with a goal-oriented mindset
  • Ability to work under pressure and tight deadlines 
  • A team player
  • Fluency & proficiency in English (Both written and spoken)
  • Competitive pay; Unlimited vacation policy; On-site company gym; and a fun & global team!

Company Description

Treehouse provides DeFi users with live analytics and risk metrics of their digital assets. We are building a unified and user-friendly interface to help users successfully manage their portfolio in the ever-changing world of DeFi. We aim to be the gateway for all traders to effectively manage their DeFi risk across chains and are backed by some of the largest Singapore VCs and global crypto exchanges.

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